What if you could hit $500,000 in revenue from your next feature rollout?
Available on June 14, 2024
What if you could hit $500,000 in revenue from your next feature rollout?
If you’re a startup founder…🧑🏻💻
Less than 15 team members
Less than $10,000 MRR, and
Less than 1,000 customers
Then, keep reading.
Right now, you’re probably… 📧
Head down building your product
Cold emailing VCs for meetings
Posting measly Stripe screenshots on Twitter
Thinking that THESE are the steps to taking your startup to the next level.
When in reality, your startup is ready to go to that next level right now.
What if you could legally "steal" someone else’s startup playbook from two guys who have helped their startup clients bank over $50 million in revenue?
And We Did All of This Without Social Media.
Introducing…
The $500K Feature Launch Kit - the EXACT strategies SAAS founders have used on 200+ successful feature rollouts.
You're about to get a behind-the-scenes look at how we:
✅ Rally customers around your startup’s POV (no hype required)
✅ Record 3 simple videos that convert window-shoppers into customers
✅ Build a hot list of customers ready to test out your new feature
You've got a great product on your hands.
We'll show you how to spark the right kind of FOMO & turn it into a $500K slam dunk that proves product-market fit.
Get those VCs calling you.
Not the other way around.
🎓 When you enroll today, you'll get access to:
✅ 5 video modules breaking down our entire launch framework
✅ Pre-made scripts, templates and Notion assets
✅ Take your prep work from months down to a few days.
✅ Direct access to Jordan & Doran via group coaching calls
...and a 30-day 100% money-back guarantee. No questions asked!
Stop being afraid to launch.
This is how we #BuildinPublic & it’s copy+paste ready for you.
✅ Finally 'Hit Send' on Your Launch
✅ Convert On-Lookers into Diehard Customers
✅ Access the EXACT Steps that Helped Our Clients Close Over $50M in Revenue
✅ Avoid the Mistakes & Learn from our 200+ Feature Launches
🎩 What makes you qualified?
We sat in the War Rooms where these feature launches were built.
We put the Launches into action.
Created the videos.
Designed the site.
Crafted the messaging.
And ultimately hit SEND.
Over $50,000,000 in revenue later, Jordan P. Anderson & Doran McCormack are here to help you bridge the gap for your upcoming feature launch.
😨All early founders face the same 6 problems...
Distractions
Over-thinking
Procrastination
Imposter syndrome
Choosing the "right" launch plan
Finding time to market your new features
If you're reading this…
✅ Chances are you're a startup founder, you have a BIG new set of features that you want to launch onto the world.
❌ But you have no idea where to start.
Maybe you're more on the technical side of your product.
Maybe marketing doesn't come naturally (or you can't afford a CMO yet.)
(Which is why you're on this page in the first place.)
You just need a “push” in the right direction
Whether you want to beat your last launch's result
Get enough users to attract that VC firm, or
Help you quit your full-time job so you can focus on your startup
Launching your product has been on your to-do list for a while.
❌ Launching a new feature without a plan is hard.
✅ Launching a new feature with a clear-cut guide will be easy.
☠️ The 3 Deadly Mistakes Founders Do ALL the Time When Launching a New Feature
Mistake #1 - Unclear about the problem
Founders fail to explain what problem their product solves.
People watch your video and they're like...
"Okay, but why do I need this?"
You have to set the stage for the problem.
And then show your customers how you solve it.
Otherwise, they're not going to bother signing up.
Mistake #2 - Unclear about your best feature
You try to cram every single feature into your video.
I get it. These new features are like your babies.
You're proud of all the cool stuff you've built.
But when you throw too much at people at once, your customers tune out.
AKA, they don't buy.
Mistake #3 - Trying to be too cool.
So many talented Founders think FLASH & HYPE are the keys to a feature launch.
"If we look big enough and act like a billion-dollar company..."
You are NOT a Fortune 100 company - at least not yet.
This feature launch is NOT a super bowl commercial.
You do NOT have money to waste on flashy videos.
Because when founders focus on being cool, they forget the #1 thing they are supposed to do.
Telling customers HOW TO SIGN UP FOR YOUR PRODUCT...
Don't waste your customer's time.
😴 You’re phoning it in. Stop. Wake up.
❌ You don't need a marketing degree to convert new customers.
✅ You've built a great product.
✅ Your startup is on the rise.
✅ You have everything you need to get the attention of new customers.
(and VC funds.)
This next feature launch take you to the next stage of growth.
This launch is how you'll prove to your investors that you've achieved Product-Market Fit.
✅ A new wave of customers.
✅ The long-lasting boost in MRR
✅ The buzz & legitimacy that comes with a massive launch.
(And all of this from a week-long launch)
The process is simple (and repeatable)
We've used this exact same formula on 200+ feature launches.
⭐ You have 100% permission to copy+paste this for your launch.
Your entire launch: 10 days. That's it.
No need to drag this launch out for weeks.
The new feature will be announced
You'll publish your launch videos
You'll tell customers to join now before it's too late.
You'll bask in the afterglow of a successful $500K launch.
(And you can do this all in 4 simple steps)
Let’s get into the course curriculum:
Lesson #1: Getting Your Customers to Care
1,000's of products are launched every day - but not like this...
In this module, you'll learn how to take a stand, draw a line in the sand & put your product at the centerpiece in your customer's world.
In a crowded market, where 1,000's of products are launched every day - you have to cut through the noise.
And we'll show you how.
The best way to do that in 2024 is to rally your customers around your cause.
🎯 Plant a flag in the ground and establish your product's POV
👹 Build your boogey man that your product will defeat
🏴☠️ Create an "us vs. them" that will rally customers around your new feature.
📝 Craft your Founder origin story & spell out why YOU (of all people) are the right person to solve your customers' problems.
🏆 Name & claim a new product category where your product is king.
🗺️ Prioritize your features and message to create a clear and impactful launch strategy.
Lesson #2: The Pre-Launch
Set the Stage. Host the Show.
Think of this launch as your product's new TV series.
You are putting on a show for your customers.
That means we have to write the script, shoot the videos, and hit send - all within a few days.
Even if you've never done any of this - we'll show you how to do it step-by-step - on a tight budget.
🚀 Building a waitlist page that will capture customers' imaginations.
🦖 Creating a hype video to live on your waitlist to let customers know that something BIG is coming.
📹 Producing the two pre-launch videos that will dive into your customers' problems & get them to realize that they need to make a change.
📽️ Crafting the easy 5-Min Keynote that will finally show your customers what they're about to get
🎬 Designing a simple one-page website where your Launch will live.
Lesson #3: Launch Day
Hit Send. Open the Doors. Collect Customers.
You'll learn how to make your launch day one of your biggest revenue spikes in your startup's history.
🚀 Know exactly what to post on launch day to convert your waitlist into your customer list.
🎯 Handling the challenges, the objections and the punches that customers will throw your way & how to come out on top.
🏆 Creating a custom landing page that will plant your flag in the ground, show your new features & get your customers saying YES.
🎉 Tapping into the biggest conversion tricks: social proof - even if you only have a handful of customers.
Lesson #4: The Post-Launch
Experience your biggest sales day ever.
Lastly, bring it home.
Customer got a last-minute question?
We’ll show you how to get to hit that BUY NOW button.
😅 Knowing how to handle "The Dip" that every Launch goes through & how to close the cart so that your Stripe notifications will be ringing off the hook.
🚀 Discover how to create urgency and scarcity without being pushy or cringey.
❓ Answer that one last question holding customers back.
💪 Get in the trenches and do what it takes to close those final sales.
🏁 Stop overthinking it. Finally launch in 2024.
Here's Everything You'll Get:
🚀 The entire launch strategy mapped out, from pre-launch to post-launch optimization, to keep you on track and hit your $500K goal.
🔐 Lifetime access to the training vault, a constantly updated library of resources, case studies, and best practices to support your ongoing launch success.
📚 4 comprehensive training modules covering key topics such as market research, positioning, messaging, and conversion optimization.
🔥 Opt-in rapid-fire introduction feature, allowing you to serendipitously connect with people within the $500K Feature Launch Kit community directly (you never know who you're going to meet!).
💰 Leave with a successfully launched feature, a proven launch system you can replicate, and a strong understanding of how to create market buzz and convert casual visitors into loyal customers.
🎬 LIFETIME ACCESS to the $500K Feature Launch Kit curriculum, library of bonuses. (Make sure you upgrade to Pro or Ultra Plan).
BONUSES (Only Available on Pro & Ultra Plans)
[BONUS] 🎨 Customizable Landing Page Templates to showcase your feature and drive sales.
[BONUS] 📅 Complete Launch Calendars & Checklists to ensure you don't miss any critical steps.
[BONUS] 🧠 The $500K Feature Command Center on Notion, a centralized hub for all your launch assets, data, and insights.
[BONUS] ✅ The Launch Checklist on Notion to guide you through every stage of your launch.
[BONUS] 📧 10 Email Templates for Building Anticipation and priming your audience for your feature release.
[BONUS] 🎥 The Keynote Video Script to engage viewers and communicate your feature's value.
[BONUS] 🎬 The Pre-Launch Videos 1 & 2 Scripts to build momentum and drive interest leading up to your launch.
[BONUS] 📷 Gear List & Recording Guide to create high-quality, professional-looking launch videos.
[BONUS] 📞 1-Hour Coaching Call to get personalized guidance and feedback from our team of launch experts.
🔒 [GUARANTEE] 100%, no-questions-asked 30-day refund policy. If we aren't able to help you craft your $500,000 feature launch that can lift your daily sales for weeks or months into the future - then you can get a full refund.
FAQs
Q: Should I take this course if I've never launched anything before?
A: Yes, the course is made for beginners too. It walks you through each step and gives you templates to make launching your feature all on your own - easy.
Q: How long will it take me to finish the course and launch my feature?
A: You can watch all the videos in a single afternoon.
And we recommend your launch last between 5-10 days for the best performance.
This course is set up to help you plan, make content, and launch your feature in this time.
Q: How much does this course cost?
A: For the best value to you, we offer 3 pricing tiers starting at $97.
Pro Plan (Course + Bonuses) is $197
Q: What if I don't have a big audience?
A: This strategy will work whether you have 100 followers or 100,000 followers. You'll learn how to build a launch that pulls people in and gets your waitlist ready to click "Buy Now".
Q: Do I need fancy equipment or software for this course?
A: With the Pro & Ultra plan, we provide a video gear list and recommended software to make your Keynote & Pre-launch videos look & sound professional - on any budget.
Q: What kind of help do you provide during the course?
A: This is a self-paced course.
On the Pro Plan, you'll have access to our done-for-you templates so you can get your launch off the ground in a few days.
On the Ultra Plan, it includes a 1-on-1 coaching call for personalized guidance.
🍰 Plus, if you'd like our team to build your launch for you, go to https://niceslicestudio.com/apply
Q: Is this course only for SaaS products, or can it work for other types of products?
A: For the most part, yes, only SAAS.
This course is aimed to help startup SAAS founders launch their latest features for their product.
Q: What if I don't have a lot of time to devote to the course?
A: The course is designed to be completed in a single afternoon - with clear action steps.
Q: How is this course different from other launch courses?
A: This course is based on our real-world experience from over 200+ successful feature launches that generated over $50M in revenue.
This is our EXACT gameplan that we use with our clients - and now you can have it today.
Q: What if I'm not satisfied with the course?
A: The course comes with a 30-day, 100% money-back guarantee.
If we aren't able to help you craft your $500,000 feature launch that can lift your daily sales for weeks or months into the future - then you can get a full refund.
Simply email us "REFUND" to hey@niceslicestudio.com and we'll issue you a refund.
❌ After the 30-day period, I'm sorry - we cannot offer a refund.
Q: How long will I have access to the course materials?
A: You'll get lifetime access to the course content, including any future updates or additions.
This means you can refer back to the material whenever you need it, even for future launches.
Bonuses (Available Only on Pro & Ultra Plans)
📑 3 Landing Page Templates (Framer)
Copy+paste these Framer landing pages to showcase your feature and convert visitors into customers.
📅 The Launch Calendar
A pre-built, detailed, daily launch calendar to keep you on track and ensure you don't miss a critical step.
🧠 The $500K Feature Command Center (on Notion)
A centralized Notion workspace to organize all your launch assets, scheduling, & emails all in one place.
✅ The Launch Checklist (on Notion)
Did you miss anything? Nope.
A comprehensive, step-by-step checklist in Notion to guide you through every stage of your launch.
📧 10 Email Templates for Building the Good Kind of Hype
The 10 EXACT emails that we've used over and over to generate over $50M in revenue.
🎥 The Keynote Video Script
The Keynote video is your launch's core pillar. We give you the script template to build the foundation for your launch & convert viewers into customers.
🎬 The Pre-Launch Videos 1 & 2 Scripts
These two video scripts will build momentum and anticipation in the days leading up to your launch.
📷 Gear List & Recording Guide
With 15+ years of video production experience, you're going to get our comprehensive gear checklist and step-by-step recording guide to create professional launch videos on any budget.
📞 1-Hour Coaching Call
We're going to map out your launch plan together. In this 60-minute session, let's lay out your strategy and see where we can optimize your upcoming feature launch.
🏆 30-Day Money-back Guarantee. It's simple.
✅ You have 30 days to test out this Launch Kit.
⚙️ If we aren't able to help you craft your $500,000 feature launch that can lift your daily sales for weeks or months into the future - then you can get a full refund.
💌 Simply email us "REFUND" to hey@niceslicestudio.com and we'll issue you a refund.
📆 After the 30-day period, I'm sorry - we cannot offer a refund.
🙋♂️ We are looking for startup founders who are ready to take action.
😬 We don't want this kit to simply sit on your shelf.
Before you go...
Why you’ll be stuck forever - if you don’t change now…
❌ You've uploaded your app to Product Hunt that one time...
And nothing happened.
❌ You've posted a few Tweets about your new feature doing the whole #BuildinPublic thing...
And nothing happened.
The $500K Feature Launch Kit solves your startup's failure to launch problem.
Remember, you have our full permission to 100% copy+paste our launch tactics.
Why?
Because we've done this same launch plan over 200 times and it's led to our clients earning over $50,000,000 in revenue & 30,000 new customers.
CUSTOMERS.
We remove the guesswork for you & make your life as a founder that much easier.
